What Does SensorLogic Do?

I’ve spent a good deal of time explaining to friends and family what it is I do. They know that I’m involved with the web to some degree, but don’t really understand the whole SensorLogic concept. It’s probably my fault that I don’t convey the business concept very well, and I normally compare what we to do to a service like OnStar. We recently posted an audio interview that our CEO, Ray Hood, did for Fortune radio. Press the play button below to listen to the interview. Ray explains what we do better than I ever could.